Why la Vague

La Vague Swimwear was born from a simple desire: to create swimwear that embodies a duality — simplicity and elegance, freedom and character.

Each piece is designed to adapt, evolve, and be personalized, so it reflects your style and becomes uniquely yours.

We wanted to offer choice — in shape, details, and accessories. Timeless cuts, mix-and-match pieces, and the ability to make each swimsuit truly personal through a curated selection of charms and clips. Style, coverage, attitude — everything is adjustable.

Passionate about jewelry and always drawn to the sun, we combined these two universes: the sparkle of a jewel and the lightness of an endless summer. Each bikini is meant to be worn like jewelry: with intention, elegance, and character.

La Vague Swimwear celebrates the meeting of timeless elegance and freedom of expression. A brand that does not follow the wave… but creates its own.

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Italy

Our bikinis are designed with care, combining timeless cuts and mix-and-match possibilities. Our bikinis are made in Italy, with our company based in France, allowing us to stay close to production and minimize transportation across Europe.

We prioritize ethical practices: we produce in small quantities to avoid overproduction and carefully select manufacturers we know and trust. We work with experienced, family-run factories that craft high-quality pieces, ensuring attention to detail and excellent standards throughout the production process.

The environment

At La Vague Swimwear, we are committed to reducing our environmental impact. From the bikini itself to its packaging, we carefully consider every step of production to be eco-friendly.

We choose sustainable materials whenever possible, and our fabrics are made to last. Each piece is designed for durability, ensuring it can be worn season after season.

Our eco-conscious approach extends to the packaging we use, aiming to minimize waste and adopt recyclable or reusable solutions wherever possible.

Cycle to create fabric

  • ECONYL® – Recycled Nylon

    Each piece of our swimwear is made fromECONYL® yarn, crafted from recycled materials such asfishing nets, fabric scraps, and other nylon waste. This innovative fabric offersexceptional elasticity, durability, and resistance to chlorine and UV, while giving new life to materials that would otherwise pollute our oceans.

  • Cleaning the Ocean

    By using ECONYL®, we actively contribute to cleaning the oceans. Discarded fishing nets and other nylon waste are collected and regenerated into high-quality swimwear fabrics.

    With each piece, we help reduce marine pollution and transform waste into something beautiful and sustainable.

  • From Italy – Production and Craftsmanship

    Our fabrics are 100% produced and finished in Italy, in collaboration with trusted manufacturers who combinetraditional craftsmanship with modern, sustainable technology. Keeping production in Europe allows us tominimize transportation and reduce unnecessary emissions, ensuring quality, ethical standards, and attention to detail at every step.
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